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wish but the will; not sentimental desire, but vigorous, wefl-judged leadership, that moves our national life forward. The campaigns provide a means by which the men and women and children of our cities and of our farms may cooperate to encourage and facilitate ho~e build :ng, reduce needless drugery 10 Statement Inaugurates Better household operations, increase good st>nse or balance in furnishing or decorHomes Week ating the home, raise standards. where necessary, in housing and family life, and, especially, foster the fine ideals of To encourage and facilitate home the American home. building, reduce needless burdens in MoYement Pro1pera household operations, raise standards, not 1924 campaign for Better Homes only of the home · but of the community in "The America was greater than ever beand the nation is a task of profound fore. It reached every state in the Unimportance for the welfare of America, declares Secretary of Commerce Her- ion; it penetrated rural districts and towns and cities. · Fifteen hundred local bert Hoover, president of Better Homes in America, in an opening statement con- committees worked with a most inspiring cerning Better Homes \¥eelc deT"nncf.-'1.- zeal for public serv1ce to protect and tion for 1925, which will be held lia7 raise the standards not only of the home, but of the community and the Jtation as 10 to 17. Mr. Hoover's statement is made in a well. "As we enter the 1925 campaign . for foreward to the Better Homes Guidebook, issued by the organization of which beter homes, I hope that every Amer· · · he is the head, which tells how communi- ican community WI'II consider partiCIties may be organized for Better Homes .pation. The movement concerns every demonstrations. In the last three and householder, every home-maker, every a half years Better- Homes in America citizen. I bespeak active cooperation has been able to arouse a steadily-in- with the local chairman on the part of creasing number of communities to the all persons or groups interested in the importance of encouraging home-biulding home-of public officials, schools, and home owning ; and the Guidebook churches, local civic associations, trade, for 1925 contains much information bas- associations, and clubs. The home is the ed on past experiences of many com- concern of ·all ,and everyone should weimunities, both large and small. come the opportunity to contribute to its DeYelopa Character welfare. The local committees are wide"It is in the home," says Mr. Hoover, ly representative and strictly non-corn"that character and high ideals are best mercia! in character, thereby avoiding developed. The right kind of home-life domination by any one group, which make for true success in life, and means They would aim limittothe mobilize value of the the best thought, progress for the nation as a whole. "To own a home ::nd to make it con- information, and effort of the entire comvenient and attractive, home where munity to bring high standards of houshealth and happiness, affection and loyal- mg and home-life within the reach of ty prevail, brings out the best that lies all. in eve?' member of the family. Important Taak "Savmg for home ownership, for in"It is a task of profound importance stance, develops thrift and self-denial; for the wei£ are of, America." a thing of lasting value is kept in the The chairmen of the local committee foreground, and all energies are bent of Better Homes in America are usually toward attaining it. Houri devoted officers of Civic Leagues, Women's to keeping a home in good repair, in Clubs, Parent-Teacher's Associations and making improvements that beautify it similar organizations for the public seror lighten the burden of housekeeping, vice. Letters appointing .ocal chairmen develop persistence and thoroughness, for the 1925 campaign are now being and bring more direct returns as welt sent out from the National Headquarters Neatness, order, and cleanliness are in- of Better Homes in America at Washvaluable habits, and the careful obser- ington, D. C. vation and forethought needed to insure lasting satisfaction from money spent for decoration, furnishing and equipment can be applied in many other Kood ways. Eacoura·" Thrift "Parents who save in order to own their home are able to look forward with INSURANCE confidence to a happy old age, whereas the great majority who db not save beProtects against every kind of come a burden on someone else as they loss and damage except that rrow older. It is by the familiar exresulting from wear, at a cost periences of family life that thrift, honof $2.00 per $100.00 value of esty,. straightforwardness and self-disciyour furs. pline are best instiJled. We will give you this protection Practical Demoaatratloaa today. You may have a claim "In the crowded life of today there tonight. is danger that we lose sight of the high standards for the home and the stimulus they afford. We all do better when we Plao- WlbDeHe 1751 have a high ideal to live up to. The Better Homes in America movement un WILMETTE AVENUE aims to give practical demonstrations of Opp. VIllage· Hall comfortable, healthful attractive homes ~ to direct attention to the means hv ,.We Insure Anything" which family life may be elevated. it recognizes, however, that it is not the HOOVER TALKS ABOUT 'HOMES' campaign.,I~O;;pe;n;i;n;g;;o;f;;;a;;w;o;r~k;a~b~le;;;p~la;n~f~o;r~;;;;;;R;;;e~a;d;;t;A;e;;~w;~a~n~t~-~A~d~a~;;;;;~;;~;;;;;;;;;;;=;;=;;=;;=;;=;;=;l rates for homeseekers is of great imGO TO SOUTHLAND portance to the d~Welopment of the Paul Schroeder and family South and has great possibilities in Dornes ani\ family and Mr. a~d the matter of increased tonnage, the A. P. Huey, all of Wilmette national association points out. gone to Miami. Florida, for tb~ ter. Mr. Schroeder, Mr. Huey f h party sysGt·ve Toun·st Rates to Aholition o t e present Mr. Dornes expect to engage in tern in regard to homeseekers rates into the South Eastern section of the Real Eatate Convention business while in the south. United States is urged on all railroads BUSY NOAH entering that territory by the Na- · Real estate people going to the annual Three different roles were tiona! Association of Real Estate meeting of the National Association of boards in a communication addressed Real Estate boards at Dallas, January Noah Berry in one day at the r:.·n ...-...to members of the executive board of 13-16, from the section served by the W est Coast Studio last week the South Eastern Passenger associa- Central Passenger association should ap- morning he played the role of tion, N. H . Richardson, of Jackson- ply for winter tourist rates to New Or- bagger, Sim Rudabaugh in ville, Fla., is chairman of the special leans with Dallas as a side trip if they Hough's "North of 36" and in 'committee of the national association are planning to take the post-convention noon he alternated in Alan which has been studying homeseekers real estate cruise to Havana, ] arnaica and "Contraband" and Pola Negri's rates. the Canal Zone, or if they are planning of Suez." The National association asks that for any other reason to pass through the present rates for homeseekers, New Orleans. Realty people from the which apply only where five or more Pacific Coast states will be able to take persons are traveling on the same advantage of the nine-months tourist ticket, be retained for the year 1925, rates from that section to Dallas. but that the party restriction be done away with, and the rates be applied IN NEW OFFICE to individual investigators. Miss C. J . Hoey of the Greenleaf . A conference held at New Orleans office Real Wooded Acre Lots, of the North Shore Realty comin March of last year at the request of the national association resulted in pany, will transfer to the branch at high ground, fine view, ad. the granting of the present schedule. 418 Linden avenue, Wilmette, to take A test of the working of the party charge during the absence of Mr. joining large estate and in a plan, however, according to letters Dornes. rapidly developing received by the committee on Homeseekers' rates from homeseekers, and VISITS IN FLORIDA owners and developers, shows that R. M. Johnston, of R. M. Johnston $750 Each there has been great difficulty in mak- and company, Wilmette real estate ing up a party of five or more to move brokers, left for a bu,siness trip to on the same train to the same destina-~ Florida, last Tuesday night. Miami, tion and to stop off at the same points Jacksonvillo, Clearwater, and Tampa en route. In consequence the actual are points at which Mr. Johnston ex7S1 Elm St. movement of homeseekers on partyl pects to stop during his trip. SSI Liadea Ave. tickets has been extremely light, if Wianetn 14Z Wllaette · not negligible. HOMESEEKERS MAY GET BmER RAD.WAY RATES Buy~Aae HIU. · WIIEELF.R, lac. I · George H. Taylor Real Estate Mortgage Company · Lou. on a.icqo and Subarlaan Property $2,000 to $1,000,000 or More--S¥2% to 6% lnatalment Joana on re.icleac:ea and two-lata limited to $1,100 LiiMnl prepaymeat pririe··· with all louaa 312 ·soum CLARK ST., CHICAGO TELEPHONE WABASH 1Z4I REAL ESTATE LO CORRESPONDENT. THE PRUDENTIAL INSURANCE COMPANY OF AMERICA Core, l.later i Smith We Coaaicler Applieatioaa 1'hroqh Our Repre.eatati·· for Loan. on Appi'Oftd Propertiee ia the F ollowiq Citieaz Eut Moliae GJ.ac:oe LaSalle Eaat St. Loaia CJ.. Ellya MQWOOCJ Elaia HichlaM Park MoliDe Elmbwat HU...W. Mt. Vei'DOil E .....toa Jtduoadle North a.icap Foreat Park Joliet Oak Park Freeport K.ailwortla Park RWp CaJ.uara LaCraap Ri... Fonat You You SaY~ FIRST MORTGAGES Our First Mortgages and Real Estate Bonds are s~bject to the most careful vestigation. Every investor should have our Bulletin of Bonds and Mortgages. Sa'Ye When You Buy When You Use in- If you take advantage of our f~ heating plant 'eervice WB GUARANTEB To demonatrate to your satisfaction that it ia to your advantage to use this fuel or it will be removed at our expense and your money refunded. PHONE YOUR. FUEL DBALBR. TODAY .A skilled aervice man is in your neighborhood. He will call and inspect your bearing plant and advile you the beat way to save money on your fuel bl11. FOR. SALE BY ~- A S.. ................................ Phaae Wilmette Ml Katt. Broa. ..................................... Phone Wi11Dette 1 1 - SHERMAN AVE. U.U....Jt7 ·· ..... Park II7J Me,-er Coal A Material Co. ..·...... ~ ...·.. Phone Wilmette 17SS-IU. C..tral Coal A Material Co. ...................... SZII; WD. US um·.