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March 30, 1928 . WILMETTE LIFE Snap~J:p StuI/ in BLAZE OF POBUCITY S~Jring Suit, HERALDS CHEST DRIVE That Says Our Mr.Nortl Remarkable Spirit of Co-o,eratiaa Eftdfacecl ia Preliminar· c ' ... . to B1K __....,. While Old Man Boreas may still have his icy hand upon the weather control levers, yet one may be assured that the joy· ous balmy Springtime is very much in evidence. A casual glance into ·the windows, cases and workshops of the Schultz and Nord tailoring establishment at 1152 Central avenue will serve to convince the most skeptical of that fact. "Our spring business is on full tilt," Mr. Nord will comment, if you care to ask. "And there is every indication that Easter Sunday · will find the villagers right up· to snuff in matters sartorial." What will they wear this season? Well, "here you are," indicating great stacks of suiting materials. "Greys, blues and tans predominate and checks in varied patterns are the vogue. The boy~'ll look snappier than ever this Spring." Y· NOW The Time of Season for the Delayed Dormant Spray; the Most Effecti¥.e and Important Spray of . the Season The eggs of Scale Insects and Aphis (Plant Liu) hatch about the same time the lravrs come .out. and with a film of tpray 10lation on the branches and twigs the · young insects art killed by its eating tfl'(cts while they .ue ntablishins tbrmsrlns on the plant. This spray . also kills many hundreds of other insrcu in like manner. which attack the ~shrubs and flowers durin1 tbr sammtr. By giving your hrdge and shrubbery a thorough spraying now you practicallr eliminate the attack of Aphis and other insects, and thr nttd for spraying later on. W~! All the work preliminary to the village-wide Community Chest drive set for Sunday, Aprill, has culminated this week in a final burst of publicity. If, after all the comment that has appeared, particularly in the columns of WILMETTE LIFE. there remained anyone in the village unaware of the Chest and its object, he must have been finally awakened to its appeal~ when on Wednesday he saw the campaign picture of the Chest suddenly appear po'.sted on the sidewalks at every street crossing in the village. So extensive in amount, and so varied in form, has been the publicity employed, that some have been led to wonder whether it does not represent a burdensome investment of the funds of the Chest. Mrs. John Kerevan of 1334 Wilmette Experts Coatribute Sei'Yicea It would indeed have been costly, if avenue entertained fourteen guests at possible at all, were it not for the bridge at her home on Tuesday. After r was served. splendid contribution of time, talents the and facilities on the part of many different individuals and firms, both in and out of the village. The campaign poster which has been the subject of so much favorable comment, is an example. Originally designed by the committee, it was taken in hand b'y firms of experts with the utmost enthusiasm. The expensive artist work was contributed entirely free by one firm ; the color plate·.s by another; the printing was done at cost by a third; t.te materials were donated for the special use of it in window signs by a fourth. None of them had any connection with Wilmette. It was all done in support of the universally recognized enterprises that the Wilmette Community Chest represents. Wholehearted Co-operatioa The co-operation within the village has been no less complete and wholehearted. The members of the Wilmette Chamber of Commerce, as individual merchants, distributed 13,000 copies of the Chest poster, along with their monthly statements : authorized the insertion of the Chest slogan in their paid advertising space and dis ~ played the Chest signs in their windows and counters. The local printing and publishing companies have done much work free, or at i=Ost, in the production and handling of leaflets and letters for mail distribution, and have contributed the services of their plants, facilities and organizations to help make the publicity a thorough !'uccess. Meanwhile, in succes·.live issues of WILMETTE LIFE. column after column has been devoted to articles descriptive of the various charities participating in the Chest, as well as to current reports of the progress of the campaign of publicity and organization. Capable speakers have been presenting the appeal of the movement from all platforms, religious and secular. throughout the villa.ze, and the Teatro del Lago moving picture theater has thrown the campaign picture on its screen night after night without charge. as a courtesy to the village. As a final stroke, the local Boy Scout troops were organized to post the picture on the sidewalks throu~hout the entire village, as mentioned above, and have rendered signal service thereby. Alto~ethf'r, the 'officers of the Chest feel that if the village re·sponds with its subscriotions during the drive with anvthinP' like the same degree of ;nterest, the same enthusiasm, and the !lame JZ"enerosity that have been manif«>"ted, by both individuals and firms without numher up to this point, the Comrnnnitv Chest r.amnaiJm this year i3 destined to be a brilliant success. are prrparrd to give the most uperien,cd service in this :tt a very low cost. THORNHILL. BROS. PH. WILMETTE 21.9 S (also ~Vtnings) 4 3 1 RIDGE ROAD EASTER BLOOMS ARE READY The plant you want is here. Ready to be delivered the day you specify. Our selection includes only the choicest of blooming plants, grown in our own gr~~ houses. Plants tbat are destined to give joy for many days. Te~ephone 149~ Wtlmette ~ We suggest an early phone call to insure prompt delivery and the choicest blooms. Potted Plants Cut Flowers Lilies Tulips Hydrangeas HytJCinths Ferns Azaleas Carnations Roses Talipa Sweet Pea Spring Flower· of tJlliUnda Calendula West End Florist MATH. HOFFMAN, Prop. FIRST GREENHOUSE ON GLENVIEW ROAD. WEST OF RIDGE Phone Wilmette 1943