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WILMETTE LIFE November 22, 1929 Personal SerVice the directing of funerals is a business as well WHILE as a profession. we do nor believe that it can ever be commercialized on a large scale. The mortician's relation to his client is too intimate. his responsibilit y too sacred. to be intrusted to the impersonal treatment of an outside corporation . The funeral director does more than sell merchandise . He even does more thJn give service. He is a confidential adviser and sympathetic friend of the bereaved family. giving them the benefit of hi~ .i pecial experience and train ing. I't is distinctly a personal service. For this reason we have faith in the future of the individual funeral director---:- the man who owns his own business and lives in the communit y as a neighbor of the people he serves. "tfhe :H.ouseof 1>e1'sonal Setl)ice" I I 09 CENTRAL AVE. WILMETTE WINNETKA 554 CENTER ST. 654 404 Our Mortuary Is Equipped with a New Pipe Organ Superior Ambulance Service The Oldest Established Undertakers on the Immediate North Shore Licensed Lady Assistant - -:1 ('"" r ,-"'\~, \ . -~ ~,,... -=-·~ ,, ~ --- - , r ( -- - ( ' ~_ .,-- . ...1 It Is So Easy to Be Sure There is a correct size and grade of Consun1ers Gua1·antced Coal or Coke for every heating plant. If you are not sure that you are using the proper fuel, phone us. ()ur Service l\len will gladly inspect your furnace and n1ake recon1n1endations. There is, of course, no charge for this service and it may help you to get greater efficiency from your heater or to cut your fuel costs . ....... , .. ..... BUY , .OL'R C()AL ON APPROVAL! Ev.. rhone.s Univ. 4500 and Winn .. 3385 . ~~~l~~~rc~~~IcE ·v @nsumers (9mpanv ~~ FUEL OIL GLENCOE OFFICE 712 Glencoe Road Phone Glencoe 75 0 E L t V E R V COAL - COKE. A R 0 5 A L L 0 V E R T H E N 0 R T H 5 H 0 R E 0 I 5 T R I C T Every Station in its Turn- ra ModtJ 28~-bigbboy in u·alnul and mahogan1 wilh Pant/ltd sliding doors. Prict, $285, with· out lllhts. Othtr models, $219.50 to 1450. e Choose your station on the .Grebe -~an1ong the high · and lo\v frequencies- there is no overlapping, no tangling of tones. This new set gives you clarity at every hairline move of the dial. Razor-edge tuning . . . n1ade possible by the equalized band pass filter, and exclusive Grebe develop· ment. You get the station· you want-when you want it-without intrusions-with tone that is na· tural, lifelike. Let us arrange for a 48-hour demonstration in your home. ~ DANNEMARK ELECTRIC 1151 Wilmette Avenue Phone Wilmette 214 co.