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WILMETTE LIFE April 26, 1929 Six De Luxe Models Form New Creation for Pierce-Arrow · Pierce-Arrow announces a group of Custom De Luxe models, created for the new 143-inch Straight-Eight chassis by America's foremost builders-Willoughby, Brunn, ] udkins, Holbrook and Dietrich, according to James G.· llarber, of Evanston, north shore dealer. The new custom bodies are an addition to the complete line of cars which now comprise the regular Pierce-Arrow production. These De Luxe custom · designs have been created for a select group of owners who prefer a car of individual style and distinction. The De Luxe Custom group comprises six distinct models; the Convertible Victoria, 5-passenger, by Brunn, the Convertible Sedan, 5passenger, by Dietrich, the Enclosed Drive Limousine, 7-passenger, by J udkins, the Sedan Limousine, 5-passenger, by Holbrook, the All Weather Town Cars, 5-7 passenger, by Willoughby, and the All Weather Cabriolet, 5-7 passenger, by Willoughby. The Custom De Luxe bodies are supplied in a great variety of color ----------------- to Dealer No. 1 in the sales organization of Do. dge Brothers has been found to be the same sturdy performer it was when it rolled off the assembly line back in November, 1914. The veteran touring car wa~ recently traced to Nashville, Tenn., records showing that the car reached that city in December, 1914. Its owner is still Studebaker Turning Out driving the car daily, and it has a history of long tours through Eight New Touring Models proud the Eastern states and Canada among Eight new Studebaker touring car its recent accomplishments. models will soon be put into production this month, according to A. R. Erskine, president of Studebaker Cor- Cafeteria Gas, Oil Pump poration. All will be built on the ComLatest Aid to Motorists mander chassis. First deliveries wtll The cafeteria type of gasoline oil be made in May. pump is to be the latest innovation soon Four of the open models will carry to be placed upon the market to acseven passengers and four will be of commodate the autoists. This is infive passenger capacity. The five dicated by the fact that one of the pass~nger models include two Comnation's largest oil companies has just mander sixes, two Commanda eights. applied to the United State3 Patent The seven-passenger models include Office for patent rights, according to two Commander sixes and two Com- a joint announcement of The Automomander eights. bile Club of Illinois and the A. M. A. · --The pump will be. worked on the same ~rinciple as other vending machines by the insertion of a coin or coins by the · autoist. combinations and upholstery and are powered by the new Pierce-Arrow straight-eight engine that develops 125 horsepower and attains a speed of 85 miles an hour. The complete Pierce-Arrow line now comprises the group of eight body types mounted on the 133-inch wheelbase chassis; the custom group of five models mounted on the 143-inch wheelbase chassis and the custom De Luxe group of six models mounted on the 143-inch wheelbase chassis. First D.odge Runs 'T"'HE first car 1 :world-wide Marmon's Unfilled Order List Grows; Reported at 5,973 . ,, Notwishstanding record breaking shipments of Marmon and Roosevelt cars in March and in the first ten day5 of April, the Marmon Motor Car c~m pany still has unfilled orders totalmg 5 973 cars on its books for April ship~ent according to reports received by T. Wersted of Winnetka, Marmon and Roose,·elt dealer. This order position is by far the most favorable f>ver enjoyed by Marmon. Just how the Marmon decided on the name for its low priced car is now made known and reveals that hundreds of names were considered by Marmon executives for the new straight-eight before it was finally decided to name the car "Roosevelt" ·in honor of America's twenty-sixth pre3ident. Many members · of the Marmon organization as well as scores interested in the automobile industry suggested names for the new car, these ranging from name of mythological gods to name·3 of famous battles. None, however, were believed appropriate for the new straight eight, and "Roosevelt" was selected hecause of the universal appeal of the famous American. In designating the Roosevelt, Marmon engineers held as their objective the perfection of an automobile that could be regarded as "a car for all"BIG A. E. MEMBERSHIP ati automobile that . would suit every Membership in the Society of Auto- requirement as well a·3 sell at a price motive Engineers now totals more within the reach of the man with the than 7,000. Since the organization last a \'erage pocket book. November of new territorial sections of the Society in Toronto, Canada, and at Seattle, Wash., 30 automotive en- CANADIAN AUTOS EXEMPTED gineers in. the Toronto territory, 50 The Canadian department of national in Washington, 23 in Oregon, and 20 revenue has ruled that automobiles enin Cf!lifornia have applied for admis- tered a·5 settlers' effects into the dosion Foreign membership, which a minion are exempt from customs duties year ago totaled 364, is also increasing. up to a value of $1,000. W. lo VALlJES-ofI lite YEAR. The best used car values of the year are to be had right now. Your north shore dealer offers a fine selection of the best buys in the classified section of this paper. Buy your car from a recog. nized north shore dealer. His reputation for fair dealing .is your guarantee of protection. Dodges Buicks Oldstnobiles Hudsons Chryslers Pontiacs Cadillacs Packards Overlands MOTORS SERVICE Incorporqtet/ EVER.VTHING ..lili-die AUTOM081L.E NEVER. CLOSED The Largest Motor Repair Shop in Wilmette ·C an You Stopquick-if need be? Winter's mighty hard on brakes. Slushdirt-water-heat-mud-all rob them of their grip. Better come in-today-for a free test and check-up. Brakes are one thing you must not neglect. ,~1 MAIN STREET Witmette ~honeWibneu.eb 0 o '}J ,oo t A.B. VanDe~ J.C.Siown