Wilmette Life (Wilmette, Illinois), 7 Jun 1929, p. 52

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WILMETTE LIFE June 7, 1929 JYI otor Briefs HERE is always . · 'considerabie speculation regarding Henry Ford's ~e~llth and conjectures as to who is the richest man in the world. If Mr. Ford is not the richest man, he .i3 very close to the top. An idea of some of his wealth can be gained by figures made pub'lic by the assessors of Dearborn, Mich., which show that the Ford Motor Campany's holding there were recentlv assessed at $152,900,000, with personai ·property assessed at $98,100,000 and real estate at $54,800,000. It must be taken into consideration that this assessment is made only in Dearborn and does not have anything · to do with his property in Detrott, Highland Park, other points in Michigan and throughout the world. Pierce-Arrow Now . Covering Country With Distributors The unusually rapid increase in the number of Pierce-Arrow distributors and dealers throughout the country since the · introduction of the new Pierce-Arrow Straight Eight has made available to Pierce-Arrow owners a nation-wide service organization extending not only to the smaller cities but to towns and communities from coast to coast, according to ] ames E. Barber of Evanston, North Shore dealer. Attracted to the Pierce - Arrow Straight Eight by its numerous sales features, hundreds. of automobile merchants have taken over the PierceArrow franchise and have opened new sale's and service establishments in many cities and towns where PierceArrow heretofore has not had representation. The nmnber of Pierce-Arrow distributors and dealers throughout t h e: country ·has almost doubled since ] anuary 1, making it possible for a PierceArrow owner to drive his car practically anywhere in the Ut!itecl State·s and Canada with the assurance that authorized service will be obtainable. Several new models have recently been added . to the Pierce-Arrow production. These new models, mounted on both the 133-inch and the 143-inch chassi~. arc now on display in most of the larger cities. The new models are powered by the 125 horse-pO\\·er engine. T .11 1 1 Now ls .the Time! Have your car greased and given a general inspection. before taking your vacation trip. It costs · no more to have a n1echanic do the job and do it right. Estimates gladly given. Our service is careful and cornplete. ·I . BEST EQUIPPED REP AIR SHOP ON THE NORTH SHORE High grade steel is a product that Detroit and espcci.ally Detroit autC?IJ mobile plants reqmre. Some of thts steel is imported direct by water from 1 · overseas 1 ports, as was the case the !J other day when 53 tons of high speed 1 i steel was brought direct to the Port li of Detroit from Bergen, Norway, hy · the Norwegian tramp steamer Reinunga. Althottgh thou . ands of automobiles arc shipped abroad, the opposite case i - foiiO\\·ed at times, when special steels a rc hrought to this city from foreign ports. MILLER- & MILLER George Miller 7 32 Twelfth Street Leo MiUer Phone Wilmette 50 --"----·-~ j i: 1 :1 ·l , 1 co:.= -- MOTORS SERVICE Incorporated EVER.VTHING ./Ji.·e!Je AUTOMOBIL-E NEVER. CLOSED The Largest Motor Repair Shop A Wonde·r rul Dillerenee A lSc shoe shine can .change a dingy appearance into that well dressed look. And a simple polishing job on your car, as we do it, will restore that original factory lustre you were so proud of. Give us a trial-you'll be rlelighted. . ID Wilmette ,~1 · MAIN STREET Wilmette Edward S. Jordon, prc~iclent of the Jordon }.[otor Car Company, who has wo 1 fame in the automoth·e field for his artistrv and ingenuity in the de sign of automobile . , has t\YO rivals \n hie; famih'. His '"ifc, l\I rs. Charlotte Tvrdan ,;.on first prize for sculpture in the }.f~y show at the ClcYeland MuAs a result of an increase in the seum -of Art, and hi =- 15-year-old £!asoline tax in seventeen states and ~laughter, Joan , won first prize in the the adoption of this form of taxation class of ~lief cuts. by three others, namely, Illinois, 1fassachnsetts and New York, motor narncY Oldfield. dean of the auto- car owners this ·year :'fill shoulder an mobile ~acing fraternity, and " ·hose additional burden of approximately name was a household word a few FS,OOO,OOO, it is estimated by the vcars hack. is learning to fly, and soon American Automobile Association. expects to become a futl-ftedged In addition to the increase of 1 cent aYiator. Oldf1cld made hi~ reputation per gallon in the seventeen states and as a racing driyer for Henry Ford, the new tax in three others, Oregon Alcxandl'r \\·inton and the Peerless bas already increased the rate effective ~f otor Car cnrpnration many years in 1930, while legislature~ in other ago. states arc now considering raising the existing rate. The gas tax was first adopted in The .-\merican ."\tttomobilc association has engaged Franklin La Varrc, three states, just ten years ago, and of the he~t-known photographic art- today it is a means of raising revenue ists in the country. to prepare a col- in all of the forty-eight states and lection of outdoor and scenic pictures the District of Columbia. of the "United States. He already has begun a trans- Car Production of 5,000,000 continental trip by automobile and Now Predicted for 1929 pictures ·will he made in Shenandoa!1 Kational Park, Kentucky ntue ·r.rass Alfred Reeves, general manager of Region, Ohio. I ncliana, the Ozark the National Automobile Chamber of 7\f ountains, Oklahoma, Texas, the Commerce, if of the opinion that moGrand Canvon, Rrvce Canvon, Zion tor- car production during the first National Park, Boulder bam and four months this vcar is an indication points along the Pacific Coast. that more than 5,000.000 automobiles will be produced in 1929. 500 Front Wheel Drivers He says that the new high total the 1 first four months this year is not to e e IVere U y 3ttrprising to informed pc;. ons in the Production of the new Ruxton. industry, because the manufacturers America's fir. t fwnt wheel drive pas- arc just getting to a place where they scngcr car. ha. already hcen startc·rl arc beginning to replace the 4,000,000 in a p:i,·atc rlant. ~nd 500 cars will car production of 1923. !)e _:wa tl r.hlc · for dcltycry hvT .Tuly 1. Improved weather condi'tions have tt 1s ~r.nounc~d. by the 1'\cw _Er::t · brought increased activity ·in the :\f oto:~. Inc .. \\ l1tch has been orgamzed domestic market and there is nothing to hutld the new car. · ' at t 1 · . f tl 'II on t 1 1e 1 10nzon 1e present time F u t ure co11. t rue t 1011 o 1e car w1 · d' · · 1 t' d · t 1 t t to tn 1cate anv slowmg down 111 prole COl~ tn ue ll1 · WO p Can} S O 1 )C. 1 C?- duction at t-he motor car plants 5 t. Loms and eveland, tt 1s tl t tl1 U · 1 St t cated 111 .._ said. An output of 12,000 cars is lroug1 lOU e mte( a es. Gas Tax Increase Costing Motorists $75,000,000 Year B D '}· dJ 1 .::~:__- _1 ___1 __o ______ ~hone w.1memb00oi A_. _8_._v_A_N_D.-Eu_s_E_N__ ; scheduled for this year. The first 500 Ruxtons. which ar.:nYC-passenger sedans, seiling at about :j:-t,200, have already been absorbed hy individuals, it was announced. FivL' di tributors in centrally located cities have been appointed, and these, will handle the entire output of the company . The New Era Motors is incorporated under the laws of the state of Delaware, . and is said to be capitalized at $5,000,000,· privately subscribed.

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