Wilmette Life (Wilmette, Illinois), 2 Jan 1931, p. 17

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»l-white and whte accented by wildfire fred), guardsman (blue), stargold (yellow), brght greens and Indies brown are top o' the mode ths season. Pritscone to hold their own for South- ern Wear with emfiphasis on srnall, or medium spaced 'motifs on white and pastel grounîds -for sports and huge ýspaced, flowers * in new color combinàtions for .eveping. The bedoming cowl neckline is preponder- antly smart with continued use of pep- lum, bolero, scarfs.. The. scarf treatment isBo * especially. noted on new sports frocks which show a terrdency toward hgher neckijîes. Yoked treatments and.color" and fabric coni- trasts are important notes in ,the. Southern Wear theme . . . often pointed' with bows and beits of velvet in contrasting. color. Th at Havea PLAC'E'..in ýthe SUN The travelerto sunny climes wiiI have a joyous awêkeninq w'hen shefinds the new southern 'wear. ... so abundant in selection and so delightfull1y moderate in price! -Our Second Floor Apparel Shops offer an utterly charming, most comprehensive à r ry of modes for the Soul+Jand for every. hour of the day. and night! Prices range from $8.95 to $59.50. 1nteresting combinations charcictérize the Reptile forns, an effective contrast to the da0ytime' fowear.*For sportswear one finds black kid of swgr purps 'and stra pped vwhite b uckskiri with browri or black caif, ini sh'os for afterrnoon andi inforffifl weaÉ. SNE LDT'SEYN5STONM

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