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Dath. have heir Uses bu for SureReit ise rifleis ItL Shotgun peliets are ail right for smail gaine but for the big oines . where RESULTS, count ..the sportsman uses a rifle. And what advertiser doca flot, wapc to bring down the big gaine ..does flot want, big results? He can't hope to scatter his message like shotgun pellets ail over the countryside in newspapers of huge circulations and expect to hit the vital spots effectively. Only by aun- ing directly at this spot can he bring down bis gaine. National Manufacturera of quaI- ity- merchandise will find their message in the' eight -publications Of the Chica9co Suburban Quality Group speeds home like a rifle bul- let.- It produces resuits for it reaches the vital spot in the Chicago Market e e e *.a quality audience, with money to spend and willing to-spend it. NOW. This territory is the richest in the country. Iha 221,000 people 'are ail of. refined and cultured'taste,.. able to buyr the better things and eager to do so. The publications- of teGroup are -produced like -high-grade. per- iodicals. Thiey are printed on. a good grade>of paper and take 120. 'Une half tones. Each is ,ciosely read because of the intense local interest of each community in itsown social and physical welf are. .Therefore your advertisement, is always seen and read. YoQu neec only supply one set of plates and copy for reproduction in ail eight publications of the Chicago Suburban Quality Group. A Ilthe tacts indicale WBALTH JJ'aItk itidicates BUY ING POWER ýTALK a GLENCC LAKE FORESTER E NEWS » HIGHLAND PARK PRESS MAYWOOD HERALD Chicago Office 101 6-17-18:Willoughby, Tower'PoeCnri35 il Fiiiione. Çentrgl, ý3355,